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		<title><![CDATA[The Business Forum - Marketing and Promotion]]></title>
		<link>http://www.elifelines.org/</link>
		<description><![CDATA[The most recent topics at The Business Forum.]]></description>
		<lastBuildDate>Fri, 03 Sep 2010 00:13:56 +0000</lastBuildDate>
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			<title><![CDATA[The web site]]></title>
			<link>http://www.elifelines.org/topic/18/the-web-site/new/posts/</link>
			<description><![CDATA[<p>What is the first thing YOU do when you are studying a company you are not familiar with? You go to their web site of course!</p><p>Take your time designing and engineering your website because it is likely to be the first way your customers will get to know you. It needs to be:</p><p>1) Easy to use<br />2) Clear to navigate<br />3) Informative and friendly<br />4) Uncluttered</p><p>Remember, your customer is navigating through your site looking for information.&nbsp; The easier it is to get answers, and to contact you if necessary, the easier it will be for you to close the sale.</p>]]></description>
			<author><![CDATA[dummy@example.com (trm21)]]></author>
			<pubDate>Fri, 03 Sep 2010 00:13:56 +0000</pubDate>
			<guid>http://www.elifelines.org/topic/18/the-web-site/new/posts/</guid>
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			<title><![CDATA[mortgage services]]></title>
			<link>http://www.elifelines.org/topic/58/mortgage-services/new/posts/</link>
			<description><![CDATA[<p>The mortgage planner helps you to plan your mortgage prior to buying a home or<br />refinacing your mortgage.<br />The mortgage planner uses many tools in his practice which in conjunction <br />with their education allow them to create a &quot;mortgage plan&quot; for their client. <br />These tools often include, but are not limited to, advanced software to compare <br />mortgage products in a side be side comparison, credit scoring services to <br />determine the best way to help a client to qualify for a particular program, <br />and additional financial or debt management programs which create additional <br />options for the client and the mortgage planner to use to achieve their goals.<br /><a href="http://www.askthemortgageplanner.com">www.askthemortgageplanner.com</a></p>]]></description>
			<author><![CDATA[dummy@example.com (TimOwens)]]></author>
			<pubDate>Wed, 04 Aug 2010 21:00:56 +0000</pubDate>
			<guid>http://www.elifelines.org/topic/58/mortgage-services/new/posts/</guid>
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